Advanced Stage Breast Cancer Burden to Middle East Women

Dubai, United Arab Emirates: Breast cancer remains the most feared disease of women around the world. Heightened awareness of breast cancer risk in the past decades has led to an increase in the number of women undergoing mammography for early detection with a resultant improvement in survival rates. Still, breast cancer is the most common cause of death in women
between the ages of 45 and 55.

“80 per cent of women who develop breast cancer in the Middle East are found to be at an advanced stage where treatment is much more difficult and the chance of cure is very low,” says Dr Nagi F. Khouri, MD, Associate Professor of Radiology and Oncology and Director of the Division of Breast Imaging at Johns Hopkins Medicine in Baltimore, USA, who will be speaking at the “Current Concepts in Modern Breast Healthcare ” Conference being held during the Middle East Obs-Gyne Congress, at the Dubai International Convention and Exhibition Centre, on February 14 and 15, 2010.

For the second year, the Obs-Gyne Exhibition & Congress, organised by IIR Middle East Life Sciences Division, will run a specialised Middle East Breast Cancer Conference accredited by the Cleveland Clinic and under the medical supervision of Johns Hopkins Medicine in Baltimore, Maryland.

“Through a series of measures consisting of increasing breast cancer awareness in the general population and among health care professionals, focusing on early detection through high-quality screening mammography with the proper centers for diagnosis and treatment, the percentage of women developing breast cancer found to be at an advanced stage can drop to 20 pre cent as it has been seen in many countries in the world,” says Dr Khouri. “In addition, breast cancer in the Middle East shows some additional different features from breast cancer in the Western world, such as a significant higher incidence in women under the age of 40 that is not explained and requires further research.”
This is the challenge that the women of the Middle East face, continues Dr Khouri. The opportunity is here now, to help reduce the burden of breast cancer among these women through a multidisciplinary approach to patient education, screening, diagnosis and treatment.

Over the past few years several initiatives have been taken in the region to enhance the awareness about breast cancer. This includes developing the centers for diagnosis and treatment, building grassroots advocacy support, improving the training of the health care professionals and enhancing women’s empowerment.

Partnerships have been set up between various countries from the Middle East such as Jordan, Saudi Arabia and the United Arab Emirates and outside institutions leading the fight against breast cancer such as the Susan G. Komen for the Cure breast cancer movement, The Johns Hopkins Medical Institutions, and the University of Texas M.D. Anderson Cancer Center.

Dr Khouri believes that the conference will be of interest to all healthcare professionals involved with breast cancer, from primary care physicians to gynecologists, surgeons, radiologists, medical and radiation oncologists as well as nurses and other healthcare professionals.

“During the “Current Concepts in Modern Breast Healthcare” Conference four senior members of the faculty of the multidisciplinary breast cancer group at Hopkins will present a variety of talks on breast cancer,” says Dr Khouri. “Topics included cover a wide spectrum such as genetic and nongenetic risk factors for breast cancer, digital mammography, role of ultrasound and MRI in the breast, sentinel lymph node and lymph node dissection, and role of radiation therapy. Patient navigation will be discussed as well as issues in organising a patient-focused breast cancer care program. This type of multidisciplinary breast cancer course educates the physicians and healthcare professionals about what is happening in each of the specialties dealing with breast cancer as well as familiarising the audience with the components of a Comprehensive Breast Cancer Program.”

Running alongside the congress is an exhibition that offers a platform to present the latest technologies and product launches from manufacturers and distributors to a highly specialised audience including gynecologists, nurses, obstetricians, oncologists, sonographers and surgeons amongst others. Products exhibited include ultrasound diagnostics equipment, scanners, sensors, cryosurgery instrument, and prescription and non-prescription medicine.

The OBS-GYNE Exhibition & Congress will run from 14 to 16 February 2010 at the Dubai International Convention and Exhibition Centre. For more information about this event, please call +971 (0)4 4072 743 or visit www.obs-gyne.com.

Conferences being Held During the OBS Gyne are

Obs-Gyne Conference
14 – 16 February 2010

Laparoscopy: Hysterectomy, Endometriosis, Hysteroscopy
Urogynaecology
Oncology
Foetal Medicine
Stem Cells
Accreditation Statement:

The Cleveland Clinic Foundation Center for Continuing Education is accredited by the Accreditation Council for Continuing Medical
Education to provide continuing medical education for physicians.

The Cleveland Clinic Foundation Center for Continuing Education designates this educational activity for a maximum of 17 AMA PRA Category 1 CreditsTM. Physicians should only claim credit commensurate with the extent of their participation in the activity.

Participants claiming CME credit from this activity may submit the credit hours to the American Osteopathic Association Council on Continuing Medical Education for Category 2
credit.

Who Should Attend:

Gynaecologists
Obstetricians
General Practitioners
Consultants
Midwives
Infertility Specialists
Family Practice Physicians
Geneticists
Internal Medicine Physicians
Oncologists
Sonographers
Surgeons
Women’s Health Professionals
Conference Objectives:

Describe the latest diagnostic, management and treatment strategies for improving the health of women in obstetrics and gynaecology.
Implement evidence-based, contemporary approaches for the evaluation and management of endometriosis
Evaluate advancements and treatment options for the overactive bladder and urinary incontinence
Explore the latest information on paediatric and adolescent gynaecology
Discuss the diagnosis and management of common infectious diseases in pregnancy
Debate latest developments and clinical use of stem cells in obstetrics and gynaecology

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Breast Cancer Conference
14 – 15 February 2010

Breast Cancer Fundamentals
Breast Cancer Surgery
Breast Cancer Therapies
Breast Cancer Management Issues
Accreditation Statement:

The Cleveland Clinic Foundation Center for Continuing Education is accredited by the Accreditation Council for Continuing Medical
Education to provide continuing medical education for physicians.

The Cleveland Clinic Foundation Center for Continuing Education designates this educational activity for a maximum of 11.5 AMA PRA Category 1 CreditsTM. Physicians should only claim credit commensurate with the extent of their participation in the activity.

Participants claiming CME credit from this activity may submit the credit hours to the American Osteopathic Association Council on Continuing Medical Education for Category 2
credit.

Who Should Attend:

Primary Care Physicians Internists
Obstetricians and Gynaecologists General Surgeons
Oncologic Surgeons Medical Oncologists
Breast Surgeons Radiation Oncologists Radiologists
Nurses Nurse Practitioners
Health Professionals and Administrators
Breast Centre Managers
Conference Objectives:

Recognise the epidemiology of breast cancer
Demonstrate the various modalities to work up a breast problem
Discuss the issues affecting surgical options for breast cancer
Identify patients for counseling who are potential carriers of BRCA mutation
Discuss the diagnosis and management of common infectious diseases in pregnancy
Explain how image guided biopsy can replace surgical biopsies

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Midwifery 15 or 16 February 2010

(Regionally Accredited)

Evidence-Based Midwifery
Antenatal, Intrapartum and Postnatal Care
Obstetric Emergencies
Midwifery Education
Who Should Attend:

Midwives Maternity Nurses Assistant Maternity Nurses
Obs-Gyne Nurses and Assistant Nurses Directors/Managers of Private Hospitals/Clinics with Midwife
Programmes
University Educators with Nursing Programmes
Primary Healthcare Nurses
Nurses and Students Interested in Midwife Careers
Childbirth Educators
Lactation Specialists

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