The event will be taking place from the 7th to the 10th of April, 2010 at the Dubai International Convention and Exhibition Centre, Hall 4.
A specially created health check booth will be located at the venue providing visitors free, quick and simple health checks such as glucose, cholesterol, lung capacity, body mass index and blood pressure. Philips has a long experience in Women’s Healthcare and is committed to help improve it by extending its knowledge on prevention before cure. Performing basic tests can help spot early warning signs of heart problems and diabetes, which are prevalent in the region.
Well-being is not just about Healthcare, but also about how we live our lives. Philips continually strives to understand the changing needs of its consumers and the key factors that influence them. People are becoming more health-conscious, spurning junk and convenience foods and drinks in favour of nutritious alternatives. Consumers also lead busy lives and don’t have time to cook elaborate meals every night of the week. Philips knows its consumers and understands that they want effective products that do the job well,”
comments Louis Hakim, VP of Royal Philips Electronics and CEO of Philips Middle East.
The new range of Philips Healthy Living Kitchen Appliances combines the excellent performance that consumers are expecting from Philips products, with a sensational design to take kitchen equipment to a new level. Using these products will ensure that consumers are able to fulfill all their needs with equipment that will enhance their and their families’ living environment.
The products on display during the show are the food processors, rice cookers, health grills, juicers, blenders and breakfast sets. One of the highlights of Philips range is the new lineup of Steamers that cook everything from vegetables, rice, fish and chicken in the healthiest way as they lock in the foods nutrients. The Philips steamers with the unique flavor booster also infuse your steamed food with delicious aromas of herbs and spices making the food taste even better.
Also on display is the Philips Aluminum juicer; one of the most effective and powerful juicers on the market, featuring a 700W filter which squeezes out every last drop of juice, meaning that consumers need squeeze only two apples to get one glass of fresh juice.
Also on show is Philips’ top of the range mother and child care portfolio of AVENT products. Philips AVENT has been creating award winning premium quality products for mothers around the world ever since the company was first created back in the 1980’s. Since joining the Philips family in 2006, Philips AVENT has blossomed as a world leader in parenting and baby products, covering categories and ranges including breastfeeding, bottle feeding, feed preparation, toddler feeding, health and monitoring. Making great products is about listening to parents to really understand the problems and concerns they face with their children. That’s why Philips AVENT has a long-established program to talk to midwives, pediatricians, gynecologists, doctors and parents themselves to understand how it can use innovation to solve everyday problems.